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Fuji Instax SP-2 & The Changing Meaning of Capturing Memories

We’ve both loved cameras and taking photos since we were young. Back then though, we took photos, had them developed and kept them because they meant something. They brought to life, in some tangible way, the memory of people, places and things we loved. We kept them and cherished them but they have become as much of a memory of the past as the images themselves.

Past Photos, Presently Forgotten

old black and white photos

The two of us have a different experience with photos and our families. On one side there is an overabundance of photo albums (seriously, it’s a bit ridiculous) and a desire to document, record and treasure the events and people in our lives. On the other there is a more moderate approach with important photos of loved ones decorating the walls and fewer albums at the ready. Both of us have found a strong link to our past through these photos and a disparate situation in the present when it comes to how we capture and preserve our memories and experiences.

Sure we’ve got a whole lot of photos… and we mean A LOT. We’ve got terabytes worth of photos stored actually. Digital storage – the photo albums of the modern world… except, it’s not really a photo album, is it?

We probably see a tiny fraction of these photos ever again and we’re almost desensitized to the feelings of nostalgia they create should we decide to flick through the endless quantities we’ve amassed.

And we know we’re not alone.

Log onto any social media platform, snoop through anyone’s phone or just ask how many people need to store their photos online with a third-party. Photos are plentiful in the digital universe.

All this accessible photography makes it seem as though the way we collect memories and photos today is emotionless and sterile and seemingly lacking a human component. We post on Instagram for likes, we share on Facebook with a simple ‘post and forget’ attitude. We experience the world behind a lens, behind a phone, behind a screen. Wherever you are in the world, whether at home or abroad, we often have experiences that are void of a true connection.

The goal is to snap a photo, but to what end?

Capturing More Than Pictures

Instax SP-2 Printing Time

That’s why when we heard about the Fuji Instax, and had the opportunity to try it out thanks to FujiFilm, we were absolutely ecstatic. After trying it out, and having a ton of fun while we did, we’re upset we didn’t get in on the action when Fuji released their first Instax printer.

Here, finally, is a way to preserve those memories and digital photos in a tangible and enjoyable way. A way to bring that enthusiasm and connection back to the moments in our lives we choose to document, capture and preserve. Here, is a way to bring back what a photo used to represent – a connection to the past, a cherishing of memories and a joy of all things photography.

We’ve already written our review of the Fuji Instax SP-2 Printer but what it comes down to for us is not just how easy the app is to use (and it’s pretty darn user friendly) or how quickly we can print a photo (10 seconds to be exact) but how the printer has given us back something we didn’t acknowledge we had lost – the ability to bring back meaning to the way we capture our memories and a way to keep them visible and tangible in our minds and hearts.

Disclosure: I am participating in the FujiFilm campaign managed by SJ Consulting. I received compensation in exchange for my participation in this campaign. The opinions on this blog are my own.

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Bringing Photos To Life With The Fujifilm Instax SP-2

Why The Fuji Instax SP-2 Has Topped Our Must-Have Gift List

It’s the holiday season and there isn’t a better time to think about creating, and capturing, wonderful memories. It’s what the season is all about. Add to that a strong gift-giving component and you’ll find the Instax SP-2 pretty much screams “the perfect gift” for this time of year. It’s with this printer that people can make tangible, those memories locked away on cameras, phones and memory cards and preserve them in a very real way.

It’s now become a piece of our travel story as well. We’ve created a collage with Instax photos of some of our favourite moments: dancing on the Swarovski stairs of a cruise ship in the Caribbean, meeting up with a friend in Germany after not seeing her for a year, making ‘snowballs’ of sand while on a beach in Thailand in the middle of December. All of these most likely to have lived out their lives on a timeline on social media channels and in a folder on the computer to be brought up when the memory struck or when we accidentally passed it by. Now, we’ve been able to take those important and happy memories, print the moment we’ve captured and be reminded of them often.

Instax SP-2 Printer REview

The printer also brings back something we seem to have lost somewhere amidst this whirlwind of technological advancement – the joy and wonder of photos. Sure a smile blooms on our faces when we sort through the photos on our phone to choose which one to print, it makes us happy to see those images, but when you click print and watch as the photo comes out of the printer and then get to stare in fascination as the picture materializes on the film before you, the level of excitement and joy is taken to new levels. This is what was meant to be experienced when George Eastman strove to make the camera accessible to the masses. It’s the exhilaration of taking an instance in your life that you feel is valuable and preserving it for all time that the Instax SP-2 offers and it’s that exhilaration that is ultimately the gift you are giving.

As George Eastman said:

“Photography is thus brought within reach of every human being who desires to preserve a record of what he sees and enables the fortunate possessor to go back by the light of his own fireside to scenes which would otherwise fade from memory and be lost.”

Instax SHARE SP-2 Printer & Features

We are a bit obsessed with the Instax SHARE SP-2 and haven’t stopped printing photos since we got it, but not only does it bring us joy to use, it is also a pretty fantastic product on the whole.

Instax Share SP-2 Printer REview

The Printer

The printer itself is lightweight, sleek and compact. Not only is it easy to handle and can sit pretty much anywhere you want it to, it’s also extremely easy to pack up and travel with. Between the printer, the film and the charging cord, you’ll hardly be using up any space and it will allow you to print and share photos with whomever you meet, wherever you go.

reprint on INstax SP-2

The reprint button on the printer itself is also great for this, as you can print multiple copies of a photo to share with however many people you need without having to resend a photo to the printer. There’s also an easy to see power light and lights to notify you of battery levels. The style of the printer itself is classy and modern and with two different colours to choose from- gold or silver – you can coordinate with your decor, tech gear or anything you want!

Instax Power and battery lights

The printer uses WiFi connectivity to connect to your phone which is turned on at the same time the printer is. This provides a seamless and easy way to transfer the photos you want directly to the Instax Sp-2 where it will immediately be printed. Quick and easy.

The Film

Back in the day, a camera required you to shoot a whole roll of film. Taking this roll to be developed meant you’d pay for the whole gamut and hope for the best in terms of what you got and how good the shots were. Printing photos on your computer printer usually means full-size paper, glossy if you want a nice look, and a whole lot of ink that really doesn’t ever sit right no matter the paper used.

How to load film for Instax SP-2

With the Instax, you can choose what photo you’ve taken to develop and it prints on film – it’s a wonderful modern way to capture and share a photo, easily and attractively. All you have to do is press a button on the printer to open a door in the back, pop in the film (be careful to only open it for the loading as opening it with unused film still inside will expose them and render them useless) and you’re ready to print. One of our favourite parts of the whole process is choosing a photo, watching the film print and then waiting for the image to fully develop!

The film can also be purchased with a variety of different themes in addition to the familiar white border. For instance, since it’s the holiday season, we’ve got some holiday themed film that really makes our photos fun!

If you’re really up for some spontaneous photo taking, the Fuji Mini 8 will give you all the excitement of snapping and printing a photo in the moment and the surprise of seeing what results!

The App

We knew as soon as we downloaded the app that we would like using the printer – it was easy to download and easy to use which is something we value on any additional app we put on our phones.

The first thing we noticed was that there weren’t (and still haven’t been) any issues connecting the phone to the printer through WiFi. It’s a strong connection that hasn’t failed which is a huge positive for us as we’re used to signals dropping regularly from products and WiFi providers.

Instax Share App

The app is also easy to navigate and very user friendly. On the main screen, you’ll see very clearly all the options you have – select a photo from your gallery, take a new photo, edit settings, etc. It allows you to follow through the process naturally and we’ve yet to find any issues or have any confusion result due to the app.

The capabilities of the app are amazing which brings us to the photo editing possibilities of the SP-2,

Photo Editing Abilities

This is one thing we absolutely love about the printer and the app. Not only are you able to print out already edited photos, you can also do some editing and filtering straight from the app itself and get pretty creative with what you are printing.

The template options are great with different collage layouts to choose from that are easy to edit and select. There’s also some unique features like the Limited template which creates limited edition style prints with title, caption and the number designation (1 of 3, 2 of 3, etc). If you’re looking to create something for a special occasion but don’t have corresponding film for it, you can select a seasonal design for various holidays and events and add a little extra to the photo! There’s one feature we’ve yet to use but are excited to do so – the split image option where you can take one image and create two halves – it looks really neat and there are so many landscape shots that would look fantastic in our collage as two parts!

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Since much of our photo sharing occurs online on social media platforms, having the ability to pull photos directly from those channels would be fantastic… and it’s possible with the Instax SP-2. You can easily print Facebook or Instagram photos with a corresponding caption, date stamp and even likes! Although sometimes spontaneity and originality is desired and so a real time feature enables you to capture a photo through the app and print immediately with the date, location. weather and temperature details right on the photo – there’ll only ever be one like it and we are already thinking of how many cool destinations we can date stamp our visit with using this feature.

SNS Instax SHARE SP-2

If you’re looking to keep things as they are but would like to filter for colour, you also have the option of choosing between colour, black and white or sepia filters. We usually shoot and share colour photos but there’s something to be said for the emotion a good black and white photo can evoke.

filters on Instax SP-2

Though many people edit photos on their phone or computer and have them already fixed before they sstore it, the SHARE app allows you some editing capabilities whether it’s your first round or just a final tweak.  We found we could easily change brightness, contrast and saturation or just allow the app to do it for us with the Intelligence Filter.

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Image Quality

This is something that really surprised us. We remember back in the day when instant photos had a faded and duller appearance to them. Not the case with the Instax Sp-2. The photos are clear and crisp, the colours are bright and vibrant and with the editing on the app, nevermind on your own, the images are quite stellar.

Image quality of the Instax Sp-2

Within seconds the image can be seen on the film and it doesn’t take long for the full picture to be visible and, if in colour, bright. It’s fantastic quality and really impressive when compared to the images on your phone screen as the resolution of the photos is great.

Battery

The battery is not only rechargeable, it lasts a long time. We mean really long. We’ve printed out a ton of photos already and haven’t yet needed to recharge it.

Instax SP-2 Battery Charging

According to the product specs, we shouldn’t need to do so until we’ve printed roughly 100 photos! That’s quite a lot of power and with lights on the front display to indicate battery levels, it’s got everything you need to keep it primed and ready to print.

Printing & Developing Time

It is amazing how fast the printing takes. Roughly 10 seconds by our count. That’s 10 seconds from the time you send the photo to the printer to the time it finishes printing and it’s also 10 seconds you get to experience that exhilaration and joy we were mentioning before.

Instax SP-2 Printing Time

Once it’s printed you can almost immediately start to see the image developing on the film. It’s not much longer after this that a full image is displayed and within a minute or so, you’ll have a strongly developed, clear photo to save or share.

Travelling & Sharing With The Instax SP-2

Though we’ve been using the printer to bring back to life our old photos, we can definitely see ourselves travelling with it too. It may sound strange as we’re not ones to overpack, but even in our 13 months of straight travel we can think back on times we wish we had this printer with us. Friends we’ve met along the way would have been perfect recipients of these photos and it would have been a wonderful piece of ourselves and our time with them to leave behind. Then too, there are those random encounters and connections made that have not extended to a long-term friendship, like people we’ve met in more secluded areas of the world. Having something tangible to offer them in memory of that moment of friendship forged would have been lovely.

Though it may not be feasible to bring along with us for all trips, we’re certain this printer is going to be a huge part of how we save and share memories and moments at home and abroad. It’s compact, light and rechargeable and it’s an addition to our tech equipment and gear that connects us more deeply with the experiences we have and the memories we cherish.

instax sp-2 printer with photos

The Instax SP-2 is not only a fantastic gift idea for the holidays, it’s a great gift idea anytime of the year and is something we’d recommend as a purchase for anyone looking to do more with their photos than store them away to get “dusty” in whatever online storage they’ve purchased. It’s easy and fun, it’s personal and interactive and it’s a way to get creative with the moments you capture.

Fuji talks about creating “a photo renaissance that reintroduces the joy of photography in all aspects of peoples’ lives”, and with products like the Instax SP-2, we can see that it promises to be a modern movement – one that is part revival of the past and part original creations of the present – to increase the enjoyment of photography. One we’re only happy to be a part of!

Disclosure: I am participating in the FujiFilm campaign managed by SJ Consulting. I received compensation in exchange for my participation in this campaign. The opinions on this blog are my own.

Keep this post for later or share with others on Pinterest – just hover over one of the images below & click “Pin it”! If on MOBILE, tap a photo below & click ‘Pin It’ when it appears!

instax sp-2 printer review pin A perfect holiday gift idea pin